Search Engine Optimization
Bethany House is an incredible organization that provides long-term shelter and support services to domestic violence victims and their children. But their website wasn’t being found by search engines, even by directly searching “Bethany House Toledo.”
MadAveCollective performed a search engine optimization audit and determined that some of their metadata and SEO settings were preventing the site from being crawled by search engines. Based on those audit results, we proposed and implemented several changes to improve the search engine rankings, including revising the existing content on their website for keyword density.